Before developing a distribution channel strategy, it's important to revisit what a distribution channel actually is. Put simply, a distribution channel is the path that a product or service takes to ...

In what VMware’s global channel chief Jenni Flinders calls a “game-changer,” VMware has created a brand-new partner program that will redefine how the vendor interacts and conducts business with the ...

The growth of the e-commerce industry has resulted in the need for ever-evolving marketing strategies. Now, without a strong channel strategy, storefronts will fall behind their competitors. For small ...

Content alone won’t cut it. A multi-channel distribution strategy is the key to expanding your reach. Learn how to do it right. Content is everywhere. Consumers are inundated with it throughout the ...

Arguably, one of the most complicated topics for any business is how to structure an organization. Despite how notoriously difficult the topic is, I’ve been fascinated with how businesses (re)organize ...

A common question that gets brought up in our work with CEO peer groups is how organizations should be structured in order to achieve the best results. The issue CEOs struggle with is how to put ...

Bartlett, C. A., and S. Ghoshal. "Beyond Strategy, Structure, and Systems to Purpose, Process, and People: Reflections on a Voyage of Discovery." In The Relevance of a Decade: Essays to Mark the First ...

Forbes contributors publish independent expert analyses and insights. I lead Boston Consulting Group’s Behavioral Science Lab. Nov 21, 2024, 08:15am EST Nov 21, 2024, 09:18am EST An organization’s ...

Bartlett, C. A., and S. Ghoshal. "Beyond Strategy, Structure, Systems to Purpose, Process, People: Reflections on a Voyage of Discovery." Monash Mt. Eliza Business ...