Red, fuchsia, berry, rose, nude—nowadays, there are so many different lipstick shades to choose from. While it's great to have options, there's no denying that having too many can feel overwhelming.

Straight from makeup artist kits. Your complexion shines in blue-based berries, jammy roses, and taupe-y nudes with just a hint of warmth. Makeup artist Sarah Bahlibi is a fan of the Merit Signature ...

One of the most popular cosmetics is lipstick. A quick touch of color can finish a beauty look and brighten the face. But picking the appropriate tint isn't always simple. Many consumers purchase ...

I’m a beauty, wellness and lifestyle writer based in the UK. BareMinerals' Gen Nude Powder Blush in You Had Me At Merlot, is a beautiful berry shade that shows up and stands out on dark skin tones.

Blue has historically been avoided in cosmetic chemistry, as the pigment emits a smelly gas at a low pH. But scientists at the University of Toledo have found a way to incorporate ultramarine blue ...

Imagine how much easier it would be if you had one foundation for all of your shades? No more makeup drawers packed with countless colors, but a foundation that automatically matches your unique color ...