We’ve also come to expect a certain level of quality, even from our friends. Everyone’s eager — if not competing — to share the best photos and videos, and we reward high quality with likes, follows, ...

In today’s visually-driven world, the use of powerful visuals can be an incredibly effective way to create a lasting and impactful impression. As a visual medium, I think photography is one of the ...

Compelling websites turn visitors into customers, but what's their secret? Visual storytelling. In my experience, however, many businesses and organizations underestimate the power of visual ...

Forbes contributors publish independent expert analyses and insights. Esther Choy covers leadership with a focus on business storytelling. If you took your logo off of your latest pitch deck, could it ...

Brands are always looking for new ways to impact and connect with their audiences. One strategy that has stood the test of time is storytelling. Crafting a genuine brand story rooted in purpose and ...

It may seem natural to supplement PR outreach with marketing assets, but the time has come for public relations teams to create their own visual content to appeal specifically to reporters and readers ...

Visual storytelling is a cornerstone of modern day marketing. Instead of simply listing a product’s capabilities, products are promoted through emotionally-charged narratives that engage consumers on ...