A new study shows how cues like sounds and images influence decisions and make changing habits difficult over long time.

We’re constantly making decisions. If I get the pumpkin spice latte, would it make me happier than my usual black coffee? If I go the scenic route on a trip, would it be worth the extra time? Past and ...

Across cultures and continents, most people prefer to tackle life’s toughest choices alone, trusting their own gut or inner voice over the counsel of friends or the wisdom of the crowd, according to a ...