The inside story of the Bears' 'Good, better, best!' craze

After each win, Ben Johnson leads the Bears in a chant they hope to keep alive after Saturday night's game vs. the Packers.
Yahoo! Sports

For one man, “Good Better Best” is something much more than just a way to support the Chicago Bears

CHICAGO (WGN) — By now, the football world knows the lore behind Ben Johnson’s “Good, Better, Best” speeches in the Chicago Bears’ postgame locker room. But for one lifelong fan who tattooed the ...
The New York Times

How Ben Johnson made ‘Good, better, best’ a motto for the Chicago Bears

Bears coach Ben Johnson learned the "Good, better, best" chant in high school, but it started long before that. Illustration: Dan Goldfarb / The Athletic; photo: Greg Fiume / Getty Images For 12 years ...