Creating a logo for your business takes tremendous planning, research and thorough execution. Whether you are hiring a professional creative agency or you decide to do it yourself, I hope this article ...

In any field, in any industry, the name we choose for our company and professional persona can live on long after we’re gone, be it Terry Gene Bollea (look it up) or Cellino & Barnes. It’s no surprise ...

Opinions expressed by Entrepreneur contributors are their own. Like a Russian nesting doll, there’s a lot more to logo design than meets the eye. A logo can be summarized in just three words: icon, ...

Opinions expressed by Entrepreneur contributors are their own. Great logos are recognizable in a blink. They also should make a lasting impression. Target hits the bullseye, Nike goes swoosh, and ...

Google’s seen a lot of changes recently, and the latest came yesterday, when the tech company surprised everyone with their new logo. In one of the biggest changes since 1999, Google’s new logo uses a ...