COPENHAGEN (Reuters) - Denmark's Lego has said it would not renew a branding contract with oil major Royal Dutch Shell (RDSa.L) in the wake of comments from environmental lobby Greenpeace saying the ...
Lego Group, the world’s leading toy maker, will disassemble a 3-year partnership with Shell Oil Co. after a public outcry that was ignited by a controversial video campaign that went viral. That video ...
A campaign by environmentalist group Greenpeace, including a video featuring an oil leak swallowing an Arctic community built entirely out of Lego bricks, has resulted in Danish toy manufacturer Lego ...
Lego will not renew its promotional contract with Shell, the toy company has said after it was targeted by environmental campaigners who oppose the oil giant's plans to drill in the Arctic. More than ...
Michelle Starr is CNET's science editor, and she hopes to get you as enthralled with the wonders of the universe as she is. When she's not daydreaming about flying through space, she's daydreaming ...
COPENHAGEN, Denmark - Danish toy maker Lego said Thursday it won't renew a deal allowing Shell (RDS.A) to hand out Lego sets at its gas stations in some 30 countries, following a viral campaign ...
STOCKHOLM (AFP) - The world's largest toymaker Lego said on Thursday it was ending a deal with oil giant Shell, bowing to pressure from a Greenpeace campaign linking Lego toys to Arctic oil spills.
"We do not want to be part of Greenpeace's campaign," Lego chief executive Joergen Vig Knudstorp said about the company's decision to stop the multimillion dollar marketing deal with Shell. STOCKHOLM ...
A woman walks past a window display of Lego at a Saga Falabella department store in the Miraflores district of Lima August 27, 2014. REUTERS/Mariana Bazo COPENHAGEN (Reuters) - Denmark's Lego has said ...