The proliferation of online customer channels created a great opportunity for businesses: access to ever-growing amounts of customer data. But with this opportunity came a challenge: how to combine ...

For years, marketers have talked about building a “customer 360,” a complete profile of every customer that includes all of their interactions. This impacts the effectiveness of marketing teams, ...

As retailers strive to develop multichannel marketing operations, they must merge the online and offline data they collect about customers. Consumers shop both in the real world and online, crossing ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. This article dives into the happens-before ...

Automotive data company Polk collects and analyzes data related to registration and title information, new vehicle transactions from all the major manufacturers, and even vehicle financing data.

Initial customer relationship management (CRM) promises to analyse data across all customer channels never materialised. Feeding data from disparate customer systems into a central data warehouse is ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Offline maps are one of the nicest features in Windows Phone ...

Data.gov, the federal government’s central catalog for open data sets, is the latest casualty of the ongoing government shutdown. Visitors to the site are now met ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. If you are using a Windows Phone 8.1 device and use the offline maps option, you may want to ...

Working offline in your Outlook Exchange account lets you use Outlook when you are away from your business and without a network connection or when you simply want to disconnect from your network to ...