Every year, NHL team marketing departments brainstorm new slogans and campaigns to get fans fired up for the upcoming season. Some of them are clever. Many of them aren't. So we decided to help. After ...
A slogan like "free pizza and beer on Fridays" is, after all, six words. Such a slogan would not speak to problems well-suited to legislation. But the slogan can take on new force, both by being ...
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