Opinions expressed by Entrepreneur contributors are their own. Businesses are getting on board with social advocacy programs today. Many companies are beginning to leverage their most valuable ...

With so many recognition program KPIs, it’s easy to forget about the true importance of recognition. It’s not just about how many awards are sent, or how many times employees log on to the program. It ...

When chief marketing officers want to know if an expensive new campaign inspired people to buy their company's product, they look at the key performance indicators (KPIs) defined for the campaign.

I wrote an article a few weeks ago that spoke to the importance of having Key Performance Indicators, or KPIs, for e-mail programs. As a result of that article, I had quite a few responses asking for ...

Increasing the effectiveness of your recycling initiatives means putting key performance indicators (KPIs) in place to improve your recycling procedures. To define your KPIs, specify what results you ...

The loyalty market in Finland offers opportunities in diverse program models (points, cashback, tiered), channels (in-store, ...