MiQ, a global programmatic media firm, has launched MiQ Sigma, a platform that it says unites over 300 data feeds, spanning 700 trillion consumer signals. Using AI across the platform, MiQ Sigma ...
“I don’t think Amazon has a DSP as we define it,” The Trade Desk CEO Jeff Green told investors. The smaller indie DSP Viant, meanwhile, “sees less competition when you look at truly objective buy-side ...
Find out how Teqblaze helps publishers build more predictable, sustainable monetisation without sacrificing transparency or ...
Axis, a global programmatic platform that connects advertisers and suppliers, and AdInMo, the pioneering in-game advertising platform, have entered into a partnership to enhance the landscape of ...
Spotify competes directly with Amazon Music for subscribers and ad dollars — but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...
New forecasts point to accelerating programmatic automation and advertiser access across audio in 2025 and beyond, as the $36 billion US programmatic market expands and major tech platforms position ...
HAWK DSP by Azerion, a leading platform for programmatic media buying, announces its integration with smartx, the SSP of smartclip, RTL Group's ad tech development unit and leading provider of ad tech ...
Amazon has emerged as a formidable challenger to The Trade Desk’s DSP market share. And at least one major agency holding company might be pivoting a large share of its programmatic business to Amazon ...
TEGNA-owned Connected TV and OTT advertising platform Premion has brought to market a scaled live programmatic ad tool that delivers to marketers live, in-game professional and collegiate sports, as ...
Spotify competes directly with Amazon Music for subscribers and ad dollars - but now Spotify is teaming up with a different division of the ecommerce giant in an effort to amp up programmatic ...