Programmatic audio is a tough sell. Advertisers find it challenging to vet audio inventory at scale, which means most digital audio campaigns – particularly in the podcast market – are conducted via ...
LinkedIn announced the roll out of programmatic buying for display ads, enabling B2B marketers to leverage their preferred buying platform to buy ads. “You have the option to purchase our display ads ...
Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...
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