Text message marketing is a powerful tool for reaching your customers. See some SMS marketing examples and adapt them to your ...

Discover how text message marketing helps drive customer engagement and increases purchasing, plus tips on which SMS services to use.

Texting may be the best marketing technique for the digital age: It’s quick, direct, cost-effective, and can be easily personalized. “It’s really the fastest way from Point A to B,” said Marc Hansen, ...

Opinions expressed by Entrepreneur contributors are their own. Think emotional marketing is overrated? Think again — based on a study by Motista, 71% of consumers will recommend a brand they feel ...

You have something to announce. Maybe you’re launching a new product. Or maybe you or your company has been lauded for an innovation in your industry. There’s an adage in marketing called the rule of ...

A California man may not sue Greenwood Village-based Red Robin under the federal law governing telemarketing and robocalls after he received promotional text messages from the restaurant chain, a ...

‘Anything that feels like an ad needs to be handled with care, and we fell short.’ ‘Anything that feels like an ad needs to be handled with care, and we fell short.’ is a news writer focused on ...