While a restaurant's food and drink are the foundation of its success, its branding is just as critical. At the heart of that brand is the logo — a customer's first introduction to the identity, and a ...

While many restaurant chains market themselves by touting the quality, quantity, or affordability of the menu items they have to offer, they also do so by having emblematic and unforgettable logos ...

Sports logos generate strong opinions at the best of times. And perhaps that's the way it should be. Fans are passionate about their team, and often equally passionate about their rivals, so it makes ...

ROCHESTER, N.Y. — Wegmans Food Markets here is introducing a new store logo that harks back to its logo of the 1930s and 1940s. The script logo, which appears on sales fliers and new employee uniforms ...