How custom GPTs can be used in SEO, with example prompts for planning, analysis, reporting, and technical work.

Objectives and key results (OKRs) are great tools for shaping SEO initiatives to align with the company’s goals. This article explores how OKRs can influence your SEO efforts, highlighting the ...

Taking a proactive approach to SEO and seasonal trends can help you through fluctuations in search traffic. Here's what you need to know. In the world of SEO, we talk often about technical issues and ...

Learn about types of machine learning and take inspiration from seven real world examples and eight examples directly applied to SEO. As an SEO professional, you’ve heard about ChatGPT and BARD – or ...