A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. The longer a survey is, the fewer people are willing to complete it. This is ...

I own a market research company, so I understand the importance gathering data from your target audience and using that data in order to make product development, marketing and strategic business ...

Earlier this summer, Google launched a range of new AI features for its Google Forms survey tool. Now, the company has announced that Google Forms will be getting even more AI features. Once you ...