Threads, the Twitter-like app created by Meta, has seen a sharp drop in activity. The Threads daily active user count peaked on July 7, two days after its launch. Recent data shows that metric has ...

Launched on 6 July, Threads by Meta quickly captivated the industry, emerging as a promising tool for brand engagement. The platform empowered brands to foster communication and interactions with ...

Meta is trying to get the flood of bait posts in your Threads feed ‘under control,’ according to Adam Mosseri. Meta is trying to get the flood of bait posts in your Threads feed ‘under control,’ ...

Daily active users dropped 70% from the peak, spending only four minutes on the app versus 30 minutes on Twitter. Meta executives are patient and focused on improving the app’s performance and ...

Dashveenjit is an experienced tech and business journalist with a determination to find and produce stories for online and print daily. She is also an experienced parliament reporter with occasional ...

Meta is looking into adding games to Threads chats, starting with a basketball-themed mini-game that's currently being tested internally.A spokesperson from Meta told TechCrunch ...

Less than two years since its launch, Threads is attracting more users, more advertisers and driving higher engagement than its main competitor, X, according to a new report by Buffer. In its analysis ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Meta’s new Threads app has only been around for a ...