project management tool used to identify the project's stakeholders, issues they care about and how they will be impacted by the project. Creating a stakeholder analysis will outline the essential ...

Sometimes the solution to a modern business quandary is a century-old management theory. When it comes to stakeholders, that solution is called integrative unity. In 1984, Edward Freeman, an American ...

Editor’s note: The Kenan Institute of Free Enterprise takes another look at stakeholder capitalism. CHAPEL HILL – In our recent Insight, we asked whether the benchmark set by the ideal shareholder ...

If you’re managing a project, it’s important to ensure you involve all the different people and groups that can impact the project’s success. Otherwise, you risk missing key perspectives or getting ...

In recent years, companies have been actively enhancing their stakeholder engagement efforts, influenced by international initiatives such as the concept of enlightened shareholder value in the UK and ...

For most marketers, the expression “the customer is king” says it all. First understand what your customers need and then serve those needs through thoughtful strategy and strong implementation. This ...

Investing in companies considering all stakeholders may lead to sustainable profits. Salesforce annual reports highlight their broad stakeholder accountability. Understanding stakeholder priorities ...

As we approach the end of the epically tumultuous 2020, it’s a perfect time to reflect and cast optimistic aspirations for the upcoming year. In a career that has spanned across industries, working at ...

The public forms opinions from many sources, thus attracting and retaining stakeholders’ attention is challenging. Effective communication programmes understand stakeholder attitudes, allowing for the ...