Webinar emails that motivate people to click, make time in their busy calendars and actually show up aren’t easy to write. I get it. Been there, got the T-shirt. The single biggest mistake (or missed ...
Your webinar just ended. The chat was active. Questions were great. Attendees stayed until the end. Then comes the part where most B2B marketers drop the ball. Too many B2B marketers send a generic ...
The webinar “leads” are not ready for the field. You also know some names are more qualified than others and require immediate contact — not just addition to email lists or entry in marketing ...