NEW YORK, Nov. 13, 2025 /PRNewswire/ -- Integral Ad Science (IAS), a leading global media measurement and optimization platform, today announced that it received Media Rating Council (MRC) ...
Google Ads seems to be rolling out full placement reporting for the Search Partner Network (SPN). This is a feature advertisers have been begging and praying for, for probably 20 years now. You will ...
DoubleVerify, the software platform for digital media measurement, data and analytics, has released its DV Global Insights: Trends in the Modern Streaming Landscape report offering an in-depth look at ...
Brands can challenge Meta’s automation by surfacing product-level trends, aligning them with purchase behavior, and ...
Google quietly rolled out a change advertisers have wanted for years: site-level reporting for the Search Partner Network. Until now, advertisers could only opt in or out, with little understanding of ...
For years, PPC advertisers have considered Performance Max (and Smart Shopping before it) to be a black box, even a black hole. While its powerful automation drives convincing results, the lack of ...
Marketing managers face a familiar challenge: merging data from platforms. Valuable SEO performance data sits in a specific platform — say, Google Search Console — while broader analytics insights ...
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